In the Talent Speed Pitch, you will get to know all 8 TALENT projects and the creative minds behind them in just half an hour.
A perfect opportunity to meet the participants of this year’s APD Talent Programme.
Click here for an overview of the talent projects.
Host: Karen Mitrega, APD Curator
Host: Viola Gabrielli, Head of Programme, Young Horizons Industry
According to the 2023 Nostradamus Report, significant changes are underway. AI-powered production technologies are restructuring the traditional film and TV industries, emphasizing an IP-centric and audience-driven approach. Filmmaking is evolving to be platform-harmonic, focusing on delivering the right story in the right format at the right time. Joined by Geert Torfs, the recently appointed COO of Belgium’s Heartmade Media studio, we will delve into his project examples and explore his innovative approach on platform-harmonic storyworld building. This includes extending IPs, cultivating long-term audience connections, and uncovering new business prospects.
The roundtable is open to all APD participants with accreditation.
Speaker:
Geert Torfs, COO, Heartmade Media (Belgium)
Transmedia expert & narrative architect
Geert graduated in technical production management in 2002. He began work immediately for Studio 100, and in 2009 moved to the Antwerps Sportpaleis. In 2011 he set up his own production company, through which he organized several successful children’s festivals. Towards the end of 2017 Geert sold his business to a group of investors and joined Fabrique Fantastique as CEO and producer for international shows like Interstellar Ella. In 2021 he was leading the animation, live-entertainment and brand division of Belgian independent production company Hotel Hungaria where he shared his expertise as Transmedia expert and narrative architect. Today he is the appointed COO at Heartmade Media overseeing brand and new business development.
A cooperation of:
